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Bringing the excitement of cooking to cleaning: KitchenAid brand in-house creative team receives Gold Reggie AwardJun 1, 2021 | Awards , Brand and ProductKitchenAid brand internal creative team activates award-winning campaign for new KitchenAid® FreeFlex Rack Dishwasher. Whirlpool Corporation’s in-house creative team for KitchenAid brand was recently given a 2021 Association of National Advertisers (ANA) Gold...
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Whirlpool Corporation Brings Proactive Voice Alerts to the Home As Launch Collaborator for Google Assistant Voice NotificationsMay 25, 2021 | Brand and ProductToday we announced we are enhancing our voice-command capabilities as a launch collaborator for Google Assistant voice notifications, a new functionality available through Google’s intelligent personal assistant software. Unveiled at Google’s I/O Conference in...
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Whirlpool Corporation’s Whirlpool and KitchenAid brands win Shorty Awards for exceptional content to help consumers cope during ‘the year of COVID’May 20, 2021 | Awards , Brand and ProductWhirlpool Corporation’s Whirlpool and KitchenAid brands were recently recognized with Shorty Awards, honoring the best of social media and digital content during the past year. Whirlpool brand was honored for the 2020 launch of “The Chore Club.” During an extreme...
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Whirlpool Corporation brands from multiple regions around the globe win big at iF and Red Dot Design Awards 2021May 13, 2021 | Awards , Brand and ProductNew Products and product suites from Whirlpool Corporation’s Whirlpool, KitchenAid, and Bauknecht brands received distinguished awards at two of the world’s top competitions for design excellence, the iF Design Awards and the Red Dot Awards. Coveted iF Labels were...
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U.S. News & World Report Names Three Whirlpool Brand Laundry Innovations Among Best of 2021May 11, 2021 | Awards , Brand and ProductOne top-load washing machine and two top load clothes dryers ranked for their functionality and ease of use. Whirlpool brand’s Top Load Washer with Quick Wash and Top Load Gas & Electric Dryers with Wrinkle Shield™ Plus have been recognized in U.S. News & World...
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Maytag brand app adds new features and functionality for usersApr 26, 2021 | Brand and Product , Our CompanyBusiness data platform Statista reported there are 3.2 billion smartphone users across the world, with 88 percent of users’ time spent on apps. Research like this has identified that more and more people continue to rely on apps not just for social media, but to...
Whirlpool Corporation Named A Top Corporate Citizen of 2024