Innovation
Our legacy proves we are driven by intellectual curiosity and innovation.
With over 110 years of industry-firsts and game-changing products, we’ve never scaled back on our investments in innovation and product development. The ability to see beyond the current needs and behaviors of our consumers to create solutions that address how to improve their lives at home, permeates our culture. World Class Manufacturing, IoT, environmental and social responsibility, leading-edge design, craftsmanship, and digital technologies drive innovation at Whirlpool Corporation.
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Aiming for the Stars, Whirlpool Corporation’s Return to the U.S. Space ProgramJun 25, 2021 -
Whirlpool Corporation’s head of global design J Mays set to retire; company welcomes veteran design leader Tisha Johnson as replacementJun 16, 2021 -
Innovating to make life easier at homeApr 12, 2021 -
The new Whirlpool App is now available!Mar 18, 2021 -
KitchenAid brand’s new color of the year for 2021 couldn’t be more sweetFeb 22, 2021 -
U.S. News & World Report Names Whirlpool Brand Among Best Products of 2021Feb 18, 2021 -
Life at Home in 2020: Behind the ScenesDec 14, 2020 -
Whirlpool Corporation Ranks Among Ten Most Innovative Companies in Brazil, Number One in ElectronicsOct 12, 2020 -
World Class Manufacturing in Every RegionOct 2, 2020
Innovation Firsts
Many follow Whirlpool Corporation, but our purposeful innovation has launched these industry “firsts”
1st Electric Wringer Clothes Washer
1st Iconic KitchenAid® Stand Mixer
1st Bottom-Freezer Refrigerator
1st Side-by-Side Refrigerator
1st Space Kitchen Developed for the U.S. Government
1st Self-Ventilated Cooktop
1st Countertop Microwave Oven
1st 24-Hour Customer Toll Free Service Support Program
1st Energy/Water-Efficient Top Load Washer
1st Large Capacity Front-Load Washer in the U.S.
1st Induction Double Oven Freestanding Range