Innovation
Our legacy proves we are driven by intellectual curiosity and innovation.
With over 110 years of industry-firsts and game-changing products, we’ve never scaled back on our investments in innovation and product development. The ability to see beyond the current needs and behaviors of our consumers to create solutions that address how to improve their lives at home, permeates our culture. World Class Manufacturing, IoT, environmental and social responsibility, leading-edge design, craftsmanship, and digital technologies drive innovation at Whirlpool Corporation.
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How We Are Using Virtual Reality to InnovateFeb 15, 2022 -
New world-class facility for Whirlpool Corporation’s Global Technology and Engineering Center in PuneFeb 1, 2022 -
Learn how and why Whirlpool Corporation developed Swash brand, its own line of laundry detergentJan 12, 2022 -
Whirlpool Corporation poll reveals what consumers really want — Innovations that improve life at home and the planetJan 5, 2022 -
Whirlpool Corporation sponsors Habitat for Humanity Asia-Pacific Housing ForumDec 6, 2021 -
Benton Harbor hosts first community pitch competitionNov 24, 2021 -
Whirlpool brand brings home two Twice VIP awardsNov 4, 2021 -
Whirlpool Brand Honored Across Two Categories In Fast Company’s 2021 Innovation By Design AwardsOct 29, 2021 -
Good Housekeeping Recognizes Whirlpool Brand Best Cleaning Product Awards, Most Innovative Washing MachineOct 4, 2021
Innovation Firsts
Many follow Whirlpool Corporation, but our purposeful innovation has launched these industry “firsts”
1st Electric Wringer Clothes Washer
1st Iconic KitchenAid® Stand Mixer
1st Bottom-Freezer Refrigerator
1st Side-by-Side Refrigerator
1st Space Kitchen Developed for the U.S. Government
1st Self-Ventilated Cooktop
1st Countertop Microwave Oven
1st 24-Hour Customer Toll Free Service Support Program
1st Energy/Water-Efficient Top Load Washer
1st Large Capacity Front-Load Washer in the U.S.
1st Induction Double Oven Freestanding Range