Sustainable Products
Improving life at home.
Fulfilling our vision to be the world’s leading kitchen and laundry appliance company, in constant pursuit of improving life at home requires us to think of our house and home not just in terms of the four walls around us and the communities in which we live, but of the planet that sustains us.
This has been the Whirlpool way for over 110 years. As our former CEO Elisha Gray II said in his letter addressed to our shareholders in 1969, which led to the establishment of our Office of Environment in 1970: “We cannot separate our business from the communities in which we operate, and hope to grow and prosper.”
We are taking a long-term view and making the changes we need in our operations and supply chain for our production to be more sustainable—without shortcuts or excuses.
Product Innovation
Our legacy proves we are driven by intellectual curiosity and innovation.
When we design our products, we think deeply about the experience of our consumers and offer outstanding performance across multiple brands to meet the needs of a range of lifestyles. We also respect the finite nature of resources and strive to seize every possible opportunity to build sustainability into our products. By designing products with the needs of consumers and the planet in mind — which we call Design for Sustainability (DfS) — we can reduce our reliance on nonrenewable resources, lower our carbon and water footprint, and maintain our standards of excellence for quality and performance.
To learn more about our efforts to innovate and design for sustainable outcomes, see our latest Sustainability Report and our Innovation page for more on our game-changing and award-winning product innovations.
Helping Our Consumers Live Sustainably
To help our consumers use their appliances more sustainably, we have a dedicated website, improvinglifeathome.com, that brings the best of our brands’ content to help families improve life at home, sustainably. It’s packed with tips to make the kitchen more sustainable, fun ways to get the family involved, ideas to help make environmentally-friendly choices, and seasonal tips and inspiration.
Learn more at improvinglifeathome.com.
Greenhouse Gas (GHG) Emissions from Products in Use (scope 3, category 11)
To achieve scope 3 emissions reduction, we continue to invest in innovation to launch products that improve performance while lowering their overall carbon footprint. We are continuously working to improve our emissions modeling capabilities so we can make projections against business scenarios, rank contributing factors and track progress toward our target of 20% reduction in emissions linked to the use of our products across the globe by 2030, compared to 2016 levels.
ReNEWW House
The ReNEWW House (Retrofit Net-Zero Energy Water Waste) is a 1920s three-bedroom home near the campus of Purdue University in West Lafayette, Indiana, in the United States. The home was extensively retrofitted and refurbished to be as energy and water efficient as possible. Whirlpool Corporation operates it as a live-in research lab and sustainable living showcase. During the school year, Whirlpool Corporation engineers obtaining their Master’s degrees at Purdue University reside in the house and perform research on innovative projects related to sustainability.
Learn more about our projects and progress at the Whirlpool ReNEWW House.