Whirlpool Corporation

Company and Brand logos

All references to the Whirlpool trade name, used to represent the company, must use the official Whirlpool Corporation logo with “Corporation” under it. Please review the corporate style guide before using company-owned logos.

Whirlpool Corporation logo

Whirlpool Company logo

PRINT

Whirlpool Corp logo, 1C – Black (cmyk) – EPS
Whirlpool Corp logo, 1C – White (cmyk) – EPS
Whirlpool Corp logo, 2C – Black (cmyk) – EPS
Whirlpool Corp logo, 2C – White (cmyk) – EPS

Whirlpool Corp logo, 1C – Black (cmyk) – JPG
Whirlpool Corp logo, 2C – Black (cmyk) – JPG

WEB

Whirlpool Corp logo, 1C – Black (rgb) – PNG
Whirlpool Corp logo, 1C – White (rgb) – PNG
Whirlpool Corp logo, 2C – Black (rgb) – PNG
Whirlpool Corp logo, 2C – White (rgb) – PNG

Whirlpool Corp logo, 1C – Black (rgb) – JPG
Whirlpool Corp logo, 2C – Black (rgb) – JPG

Whirlp

Whirlpool brand logo with registered mark (to be used ONLY in Canada, US & Mexico)

Whirlp

Whirlpool brand logo WITHOUT registered mark (to be used everywhere BUT in Canada, US & Mexico)

KitchenAid brand logo

KitchenAid Brand Logo – JPG
KitchenAid Brand Logo – PNG
KitchenAid Brand Logo – EPS

Maytag brand logo

Maytag Brand Logo – JPG
Maytag Brand Logo – PNG
Maytag Brand Logo – EPS

Indesit brand logo

Indesit Brand logo — JPG
Indesit Brand logo – PNG
Indesit Brand logo – EPS

Hotpoint* brand logo
Note: This logo must include an asterisk with the following:
* Whirlpool Corporation ownership of the Hotpoint brand in EMEA and Asia Pacific regions is not affiliated with the Hotpoint brand sold in the Americas.

Hotpoint* Brand logo – PNG
Hotpoint* Brand logo – EPS
Hotpoint* Brand logo – AI