Social Responsibility in Europe, Middle East & Africa
As the world’s leading major home appliance company, we help people make the most of time so they can focus on what really matters – their families and their lives.
We contribute to creating strong and resilient communities as an expression of our corporate citizenship.
We leverage our assets and technology to improve the quality of families lives by addressing their crucial needs to make them flourish.
Focus Areas
Our commitment to social responsibility focuses around three focus areas: Food Access and Food Saving, Housing and Youth Employment, each linked to the UN Sustainable Development Goals (SDGs).
Food Access and Food Saving
Ensure access to nutritious food, promote food saving in households and raise awareness around the value of food.
Housing
Providing families in need with adequate, safe and affordable housing.
Youth Employment
Fostering youth employment with a focus on S.T.E.M. (science, technology, engineering and mathematics) skills.
Forms of Support
We engage in projects emphasizing innovation, technology, quality and sustainability. As an international and multicultural organization, we strive to share a potential of our expertise and human talent.
Depending on the needs of the requesting organizations and projects and on internal evaluation, corporate giving can take different forms.
Charitable giving: the amount of cash giving
In-kind donations: the value of donated products and of pro-bono work
Employees volunteering: the value of time employees volunteer to contribute.
Projects
Community Day
Volunteers for one day
Moments not to be Wasted
Contributing to the fight against food waste
#PlasticLess
Our commitment to reducing plastic pollution
Awards
CEE CSR Summit
Moments not to be Wasted project was awarded “Best CSR Practices project of the year” in Slovakia
Biblioteca Bilancio Sociale Award
Whirlpool EMEA was included among Biblioteca Bilancio Sociale’s top companies in Italy for Corporate Responsibility and Sustainability.
Web Marketing Festival
Moments not to be Wasted project received Web Marketing Festival award in the category “Digital Food”
News
