Cooking Innovation
Key to being a global power in innovation for the home is an attentiveness to the lives and needs of our consumers throughout the world.
Beautifully crafted KitchenAid brand appliances for Europe and North America exemplify this symphonic blend of consumer cooking needs and Whirlpool Corporation solutions.
Fabric Care Innovation
Whirlpool Corporation innovates to make people’s lives better. Consumers were looking for a way to care for their clothing between washes. The SWASHTM system, an all-in-one express clothing care system that helps remove light wrinkles, freshens, neutralizes odor and restores the fit that’s lost to wear in just ten minutes, was introduced in the United States.
The SWASHTM system is a unique solution developed in collaboration with Procter & Gamble using proprietary innovative technologies that enhance and customize the user experience.
Refrigeration Innovation
Jenn-Air brand Obsidian Interior
Dramatically illuminated with innovative LED technology and the industry’s first premium obsidian interior — refrigeration has been elevated to a new level. With soft close drawers and metallic finishes, Jenn-Air brand brings a luxurious element to refrigeration in North America.
Laundry Innovation
The company that invented the first electric wringer washer 103 years ago continues to redefine the laundry process for consumers all around the world. The top of the line washers and dryers from Whirlpool brand revolutionize the process of doing laundry.
In the Cabrio pair from North America, instinctive consoles allow users to select “what” they need to wash or dry and then “how” they want to accomplish it — an industry first.
From the essential cleaning of the light and portable Ace line to the versatile premium options of the Bloom Wash washer, Whirlpool India delivers products for every economic level.
Refreshing Innovation
Incredible Latin America launches feature must-have beverage innovations that resonate with consumers looking for a better way to unwind.
Whether it’s a piping hot cup of coffee or an icy cold beverage, Whirlpool Latin America offers innovative solutions to make consumers’ lives easier.
