The Next Century of Opportunity
Whirlpool Corporation has grown from our origins as a Midwestern U.S. company with one patent, one product and one customer to the major appliance industry’s global leader. Today, our workforce totals 71,000 and our products are sold in more than 130 countries under the world’s most recognized brands, including Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Consul, Bauknecht and Gladiator.
The success Whirlpool Corporation has experienced is, in no small part, due to the fortitude of our founding families and the influence and continuity of Whirlpool Corporation leaders who have guided the company for the last century. However, what Whirlpool Corporation has that sets us apart from all the rest is our people and our character. We share a mutual respect for one another, a commitment to doing the right thing, and a passion for exceeding consumer needs and expectations.
Every Home, Everywhere. For 100 years, we have achieved great things with character and integrity. These principles will guide us into our next century of opportunity as we focus on profitable growth and creating long-term value through innovative product offerings in categories like refrigeration and laundry, expansion into adjacent businesses like garage storage and water filtration, and growth in developing economies.
Whirlpool Corporation is well positioned to take advantage of the ample opportunities that exist as we enter our second century in business. We are operating in ways that drive value creation while also enhancing the environment and society. We have an outstanding portfolio of consumer-preferred brands, strong innovation, and the skills and talent to deliver sustainable growth and shareholder value.
Global Branded Consumer Products Company
