VISION:
Be the best kitchen and laundry company, in constant pursuit of improving life at home.
MISSION:
Earn trust and create demand for our brands in a digital world.
Who We Are
As a 111-year old company with a legacy of success and vision anchored on improving life at home, Whirlpool Corporation continues to deliver long-term value to our consumers and shareholders. Whirlpool Corporation is committed to being the best global kitchen and laundry company, in constant pursuit of improving life at home. In an increasingly digital world, the company is driving purposeful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, Maytag, Hotpoint1, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit, Yummly and InSinkErator. In 2022, the company reported approximately $20 billion in annual sales, 61,000 employees and 56 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
1 Whirlpool Corporation ownership of the Hotpoint brand in EMEA and Asia Pacific regions is not affiliated with the Hotpoint brand sold in the Americas.
OUR
VALUES
integrity
respect
inclusion and
Diversity
one
whirlpool
spirit of
winning
SALES BY REGION
$20B in Annual Sales