Skip to Main Content
(Press Enter)
OUR
VISION:

Be the best kitchen and laundry company, in constant pursuit of improving life at home.

OUR
MISSION:

Earn trust and create demand for our brands in a digital world.

Who We Are

As a 111-year old company with a legacy of success and vision anchored on improving life at home, Whirlpool Corporation continues to deliver long-term value to our consumers and shareholders. Whirlpool Corporation is committed to being the best global kitchen and laundry company, in constant pursuit of improving life at home. In an increasingly digital world, the company is driving purposeful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, Maytag, Hotpoint1, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit, Yummly and InSinkErator. In 2022, the company reported approximately $20 billion in annual sales, 61,000 employees and 56 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.

1 Whirlpool Corporation ownership of the Hotpoint brand in EMEA and Asia Pacific regions is not affiliated with the Hotpoint brand sold in the Americas.

OUR
VALUES

integrity

respect

inclusion and
Diversity

one
whirlpool

spirit of
winning

SALES BY REGION

Pie chart of Sales by Region

$20B in Annual Sales

SALES BY CATEGORY

Pie chart of Sales by Category

Sale by Region

Sales by Category