Free and Fair Trade

Enabling healthy competition

 

Taking A Stand When It Matters Most

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We believe competition is healthy and breeds innovation. That’s why we support free and fair trade and promote an open global trading system that benefits our consumers, employees and the entire home appliance industry. Enforcing open, rules-based trade policies ensures the highest level of investment, innovation and choice for consumers around the world. Supporting free and fair trade increases industry access and incentivizes innovation globally, helping us to protect jobs and ensure continued innovation and investment in the appliance industry. ACT NOW: Write your Member of Congress and urge them to support free and fair trade!

We are always looking for ways to bring more innovative, high quality, relevant products and improved service to the various regions in which we conduct business. Trade policies are part of that, but we also structure our business in order to manufacture products more closely to where they are sold. Not only do we make stronger connections to the communities in which we live and work, we become more effective by being able to adapt to market changes and consumer needs more quickly.

FAIR AND FREE TRADE CASES

Current Case: Large Residential Washers

Prior: Large Residential Washer Cases

  • December 2011 – Filed antidumping and subsidy cases against foreign producers – Including Samsung and LG
  • December 2012 – Whirlpool Corporation wins U.S. Department of Commerce ruling that dumping occurred and that South Korea provided unlawful subsidies — Won!
  • January 2013 – U.S. International Trade Commission unanimously confirms dumped and subsidized imports caused material injury to U.S. manufacturing and workers — Won!
  • February 2013 – Final dumping fees put in place

Invested in Our Communities

The future belongs to those who build it

It’s our home, our communities, our neighbors. We are investing in our roots by creating jobs, investing in our people and supporting our communities.  It’s the right thing to do and it’s the smart thing to do. We believe great communities are the foundation of great business, and we know this matters to our consumers. In the U.S., for example, where our company started more than a century ago, across our product categories more than 80 percent of what is sold in the U.S. is assembled in the U.S. Plus, we have 22,000 U.S. employees, 15,000 of whom work in one of our nine manufacturing sites. Learn more about our U.S. investments below.

We think this community focus is important because the people who make our appliances are also the people who use our appliances. To us, investing in our communities isn’t a gamble. It’s a down payment on our future.

  • Nine U.S. manufacturing facilities
  • 4,000 high-tech employees at Michigan-based global headquarters
  • $1.4+ billion invested in U.S. facilities since 2010

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INVESTING IN THE U.S.

  • Of the products we make, more than 80% of those sold in the U.S. are assembled in the U.S.
  • More appliance manufacturing employees in the U.S. than any of our major competitors
  • 4,900 direct and indirect U.S.-based suppliers
  • $5B+/year spent with U.S. suppliers
  • $10M+/year employee training
  • $1.1B+ in capital and R&D globally
  • 100% U.S. and Canada market call center employees based in U.S.
  • $75M+ in cash and in-kind donations to U.S.-based nonprofit organizations since 2009

INVESTING IN OUR COMMUNITIES

We partner with community organizations, our employees and brands to support good causes that create collective community impact where our employees and customers live. In addition, globally our employees volunteer 430,000 hours every year to support our signature charities and community non-profit organizations.

  • Whirlpool brand donates a range and refrigerator to every Habitat for Humanity home built in the U.S. plus financial support for home builds
  • Maytag brand has provided $5.5 million in grants since 2010 through the Maytag Dependable Club Awards for the Boys and Girls Clubs of America
  • KitchenAid brand, through its Cook for the Cure program, has raised more than $10 million since 2001 for Susan G. Komen for the Cure
  • Since 2006: $77+ million cash and in-kind donations to U.S.-based nonprofits
  • Whirlpool Veterans Association works to create a veteran friendly workplace by recruiting, onboarding and coaching to retain veteran employees
  • Whirlpool Corporation has received perfect score on Human Rights Campaign’s Corporate Equality Index for 13th consecutive year
  • American Cancer Society Hope Lodges are supported with appliances from Whirlpool Corporation

YOU INSPIRE OUR PRODUCT INNOVATIONS

Learn more about our newest products…

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Our Innovation

Dave Szczupak on Innovation

Casey Tubman on Innovation

National Manufacturing Day

Inspiring Moments that Matter in Manufacturing

Greenville Color Innovation

See why the iconic KitchenAid stand mixer has been a staple in homes since 1919