Whirlpool Corporation’s JennAir brand once again teamed up with internationally celebrated interior designer and tastemaker Kelly Wearstler to design a virtual concept kitchen around the brand’s industry-exclusive statement piece, Burlesque.
For JennAir, our partnerships with rebellious design leaders like Kelly Wearstler cement our commitment to disruptive progress in the luxury appliance space.”
Burlesque is a limited edition column refrigerator and freezer – with only 13 pairs created – which features a rich burgundy interior and glass air tower with a snakeskin motif, inspired by the velvet interiors of antique jewelry boxes and deep reds found in luxury cars.
To highlight Burlesque’s aesthetic, Kelly designed a modernist kitchen concept within a natural environment to create contrast between the space and the striking features of Burlesque.
“For JennAir, our partnerships with rebellious design leaders like Kelly Wearstler cement our commitment to disruptive progress in the luxury appliance space,” said Chelsey Whitehead, product and brand marketing director for JennAir. “In creating a second design concept with Kelly, we aim to illustrate — for design professionals and consumers alike — that products like the Burlesque statement piece elevate their spaces while also providing the disruptive technology they need and expect today.”
The concept went live today with a dedicated reel on Kelly’s Instagram account and an exclusive interview with House Beautiful, entitled, “Kelly Wearstler Designed a Virtual Concept Kitchen Around a Dreamy JennAir Appliance.”
In 2021 Kelly collaborated with the brand on a virtual kitchen concept designed around the other JennAir statement piece, Smoke & Brass. Explore both concepts at JennAir.com.