A Different Approach to Service

When a company is more than a century old, corporate values and reputation are not taken lightly. For Whirlpool Corporation, earning the trust of consumers is not just about the appliances they sell but also about how they respond when issues arise. Over the past few...

NATIONAL GET GNARLY DAY – LAST FRIDAY IN JULY

The last Friday in July provides an opportunity to embrace new ideas and toss out old ways on National Get Gnarly Day. The word “Gnarly” gets a bad rap.  It can mean “bad” or “dangerous” but can also be exciting, which is why surfers often use the term to describe the...

Another win against Samsung & LG

U.S. Government agrees that Samsung and LG dumped washers into the United States Today we achieved an important victory in our efforts to stop Samsung and LG’s serial dumping practices. The U.S. Department of Commerce (DOC) issued a preliminary antidumping ruling...

Innovation in the Connected Home

Our branded appliances are working smarter as Whirlpool Corporation continues to create purposeful technology for the connected home. No longer will the sinking feeling, “Did I leave the oven on?” have to nag our consumers; our connected appliances are developed to...