Mar 29, 2023 | Awards, Brand and Product, Innovation
Whirlpool Corporation has been recognized by Fortune as one of America’s Most Innovative Companies in 2023. The inaugural list celebrates companies that have demonstrated success across three areas, including product innovation, process innovation, and...
Feb 9, 2023 | Brand and Product, Innovation
Whirlpool Corporation’s iconic KitchenAid brand is turning heads and attracting consumers with the release of its 2023 Color of the Year. It’s bold. It’s lush. It’s countertop couture. And it embodies the energy-boosting hues that are springing to life in art, design...
Dec 20, 2022 | Brand and Product, Innovation
A report from the U.S. Patent and Trademark Office shows that Berrien County, Michigan, where Whirlpool Corp.’s Global Headquarters is located, was identified as the top county for women inventors that patent in the technology field of “textiles.” This category...
Nov 6, 2022 | Brand and Product, Innovation
When Whirlpool Corporation’s advanced development group and consumer scientists saw a need to serve pet owners and solve their laundry problems, the Maytag® Pet Pro laundry system was launched. See the science behind this brilliant innovation that now has...
Nov 4, 2022 | Brand and Product, Innovation
Whirlpool Corp. has announced that it is taking steps toward making smart appliances work more harmoniously in home ecosystems by announcing support for Matter, the gold standard of smart home connectivity. Whirlpool Corp. will also be an active member of the Matter...
Aug 26, 2022 | Brand and Product, Innovation
The new Maytag® Pet Pro System, designed to visibly remove pet hair, helps pet owners conquer pet hair like a pro The washer with a built-in Pet Pro Filter removes 5x more pet hair[1], while the XL lint trap in the dryer traps and removes loads of pet hair...
